Long John Silver’s to Roll Out Digital Drive-Thrus of the Future

Long John Silver’s is aiming to install the most technologically-advanced digital drive-thru platforms in the restaurant industry—laying the groundwork for a fully automated drive-thru in the future.

A partnership between Elite Manufacturing TechnologiesAllure—a division of Christie Digital Systems USA—and USSI Global (who will be installing the solution), started in March of 2017 and was initiated by Allure. The project began with many meetings, designs, and site surveys, and ultimately, the joint team won the respect of Long John Silver’s and was awarded the contract.

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The Sun Won’t Outshine These Digital Signs; Increased Brightness Levels Make Them Easy to See

Digital signs are appearing anywhere these days, no matter whether it’s outdoors with full sunlight or in a store window with glare from the sun. There are a lot of specs bandied about when it comes to digital signage and video displays–sampling rate, ultra-high definition, 4K, high dynamic range (HDR), you name it. However, companies that really want to get the most bang for their digital signage buck ought to be paying more attention to nits.

By increasing the brightness level, the integrity of the information on the sign remains clear, as do colors and interactive features.

Our friends at Commercial Integrator have put together a free white paper, “5 Benefits of High-Brightness LCD and LED Digital Signage,” which explains that this visibility is achieved with levels ranging from 3,000 to 7,000 nits, a numerical value used to measure brightness.

Find out how these new, bright digital signs save energy, are easy to operate and the other unique features that make them a great solution for information displays.

A1 Stuns Passersby with Augmented Reality Bus Shelter Advertising

In early 2017, Si.mobil, Telekom Austria Group’s subsidiary in Slovenia, transformed into A1 Slovenija to consolidate the Group’s Austrian subsidiary. The company chose JCDecaux to strengthen their market position.

To highlight this new beginning and convey the brand’s inspiring larger-than-life attitude, advertising agency Grey Ljubljana worked with system integrator Europlakat JCDecaux Slovenia to position A1 Slovenija as a spark that lights up the imagination and creates real experiences with the slogan, “A1. The start of something amazing.”

The launch was supported by a special city light on the busiest promenade in the center of the capital. It featured elements from the TVC that were brought to life using augmented reality. A series of amazing animations were ingrained into the environment, taking advantage of the street layout and surprising passersby with stunning visual and audio effects.

By utilizing a depth and light sensor, augmented reality was used to bring animals to life by combining the real street background with animations that were programmed to adapt to the changing environment, creating an amazing experience for the onlookers and generating numerous social media impressions along the way.

The advertising campaign, which won JCDecaux’s Innovate Campaign of the Month, ran for two weeks on the bus shelter at Ljubljana, Slovenska street, utilizing a 75″ 2500 nit ultra-high brightness LCD by DynaScan Technology.

It is estimated that the campaign garnered over 70,000 additional Facebook page views for A1.

Thank you for visiting us at InfoComm!

We want to thank everyone that stopped by our booth at InfoComm 2017.

We had a lot to show off this year! We unveiled our ‘DI’ Premium Indoor LCD Series with screen thicknesses as small as 29 mm and integrated Android media player, we introduced a unique 55″ 3000 nit/1000 nit free standing double-sided display, and previewed the new ‘DO’ Outdoor LCD Series featuring IP56 weather resistance and brightness levels as high as 5000 nits.

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See Us at RDSE, 8-9 May, in London

DynaScan will be exhibiting next month at the Retail Digital Signage Expo (part of the Retail Business Technology Expo) in London. We invite you to come see the latest products from DynaScan—including the double sided high brightness 3,000 nit/1,000 nit DS551DR4, our new premium indoor “DI” series—featuring screen thicknesses as slim as 29 mm—as well as a selection of ultra-high brightness semi-outdoor LCDs.

DynaScan representatives will be on hand at STAND C1 to assist and spend time to discuss your projects and solutions. Visit our stand to view our exciting new products and receive our latest pricing information. Register for RDSE 2017 today.

Retail Digital Signage Expo provides the ideal platform for the all the key retail digital signage stakeholders to be together in the same place at the same time. Retail Digital Signage Expo is a dedicated event featuring the entire range of suppliers, from screens and kiosks, integrators and AV specialists to content management, media players, networking solutions and more.